What is SEO?

SEO, or search engine optimisation, has been around almost as long as the internet itself. SEO is a way to ‘talk’ to the search engines so your website or blog will be ranked so it can be found when other people are looking for what you provide. With hundreds of millions of competing pages, it is difficult to get the search engines’ attention. SEO is the strategic positioning of your site so it can be ranked as high as possible.

In days gone by, SEO consisted of a title tag, description and keywords.

And then it was all about content.

Today, SEO is about Authority, which is measured by online popularity. It is complicated, ever-changing, difficult to decipher and very often misunderstood.

PMA is proud to offer comprehensive search engine optimization service.  We get your web site ranked at the top of the major search engines like Google, Bing & Yahoo.  We have an experienced team of professionals that specialize in the growth of your business through organic (non-paid search results) SEO.

There are millions of customers searching for your products and services right now. The problem is that they are not  finding you when they type your Keywords into the search engines.  We will identify your ideal client and help them find you!

Charles Schmidt from Business Connections LLC says, “I’ll take 2 or 3 right customers rather than 300 wrong ones!”

Our service helps you get your message out to even more people.
We find businesses eager to hear what you have to say
and send qualified customers ready to buy.

CUSTOMIZED UNIQUE KEYWORD RESEARCH

Includes identifying your Ideal Client and figuring out what their primary desire is when they go online to search for you. First, we run volumes of search queries to see exactly what those ideal clients are actually typing in when they go online to search for you. We then compile the data into an excel spreadsheet and begin the sifting process. In most cases, we are starting the sift with over 1000 various terms that your ideal clients have recently typed in search engines.

Once the list is sifted down to between 50 and 100 then it goes to one of our master strategists to highlight their recommendations and then on to you for the final selection or approval.

LOCAL SEO

This is for you if you have a local/ brick & mortar business and want to attract local customers.

Low Competition Keywords:  This is for you if your market is not competitive. Includes 10 keywords, one city, monthly investment. See chart below. 3 month commitment required.

Mid Competition Keywords: This is for you if you are in a more competitive market. Includes 10 keywords, one city, monthly investment. See chart below. 3 month commitment required.

High Competition Keywords: This is for you if you are in a highly competitive market. Includes 10 keywords, one city, monthly investment. See chart below. 3 month commitment required.

Additional keywords and additional cities available for an additional investment.

NATIONAL SEO

This is for you if you serve customers nationally/globally.

10 keywords, monthly investment. Requires a one-time setup fee. See chart below. 3 month commitment required.

* We do not disclose our network of sites and pages that we are using to do our linking, nor do we provide lists or reporting of where we are placing the links. This is mainly for the protection of our network as well as the protection of all of our clients. We do however provide monthly reporting on your rank in the major engines. We supply you with ranking reports only, because after all, that is the service we are providing.

Some prospective clients get caught up in the number of links they will receive. You are paying for ranking, not a certain number of links. We often adjust what we are doing to maximize our efforts as well so certain months we may do other things to create links and popularity associations to supplement the program for maximum results so the list of exactly what we do is loosely defined for a reason. It is for your benefit that we continue to adjust our program to stay effective rather than sticking to a generic grocery list of things to do whether they work or not, like some in our field.

Expectations: Results are typically achieved in 90 days. In some cases we may achieve results faster and in some cases we may not get you all the way there in the first 90 days due to levels of completion that was higher than normal. After 90 days we can make further recommendations to alter this program if necessary to achieve the desired results for you. We do not recommend altering course until we get into running the program for at least 90 days so we can accurately gauge the true competition levels.

Contact us for more details

Comparison Chart
Service Provided Local Low Comp Local Mid Comp Local High Comp National
1) Links in our Proprietary Content Network 180-250 250-360 360-450 360-450
2) Links in our Trusted Partner Network N/A N/A As needed 360-450
3) Article Creation and Distribution of consumer articles to article directories: 1 Time 1 Time Monthly Monthly
4) Social Book Marking campaigns: N/A Up to 25 Up to 75 Up to 100
5) Link Directories N/A 100-300 300-700 700-900
6) Classified Ad Links N/A 100-200 200-400 400-600
7) Social Site Links N/A 50-100 100-300 300-400
8 ) Blog Commenting: N/A N/A Limited Yes
9) EDU & GOV Links N/A N/A Limited Yes
10) Creating Web 2.0 Properties: N/A N/A Limited Yes
11) RSS Feed Distribution: N/A N/A As Needed Yes
12) Forum Posting: N/A NA Yes Yes
13) Blog Roll Linking: N/A N/A Yes Yes
14) Creating Forum Profiles: N/A N/A N/A Yes
15) Link Boosting: N/A N/A N/A Yes

Explanation of Services1) Proprietary Content Network: We have access to over 50,000 Proprietary Content Blogs in our network. These content blogs are all over the world that we will be using to send good quality links to your site in the most natural looking way imaginable. Do not confuse this with paid link farms and Spam blog schemes that many other companies’ use that can get you in trouble.  Our proprietary blog network consists of aged and authoritative content sites from all over the world. There is no way to imitate or fake this, and that is why it works so well. When links come randomly from sites of varying nature from varying places it represents popularity that appears absolutely natural to the search engines.It in no way appears to be contrived or manipulated. It just looks like you have a great site with great content that people want to link to you for. This is what drives your WebPages to the top of the search engines.

2) Trusted Partner Network: We also have access to hundreds of thousands of private content blogs in our Trusted Partner Network as well which gives us access to a virtually unlimited amount of these type of good quality links.

3) Article Creation and Distribution of consumer articles to article directories: These articles are written by our staff for the purpose of placing links to your site from hundreds of article directories. You may have heard how effective article marketing can be but most people get it wrong. It is a key factor that the content on these articles look like someone other than you or your company is writing the material and linking to the content on your site as a point of reference to authoritative content on the subject or keywords. Most people write articles as a way of simply self promoting which is a short term tactic that is very transparent to the search engines.

4) Social Book Marking campaigns: where we create multiple social book marking accounts as well as place book marks to your pages in existing social book marking accounts.  We do it this way to make it look natural opposed to having one social book marking account where all the links point to your site and nothing else. This is the way most people do it and it is very transparently self promotion that is sure to get ignored by the engines. We have found our method far more beneficial.

5) Link Directories: These are low quality web directories which are good sources of low quality trusted links and a perfect place to get naked links with just your URL rather than high quality anchor text. We need some unoptimized links to make things look natural and this is a great source for these type of links.

6) Classified Ad Links: These are on sites that allow free classified ads and are generally of decent authority and are good sources of  naked links with just your URL rather than high quality anchor text. Yet another source of unoptimized links to make things look natural and this is a great source for these type of links.

7) Social Site Links: These are random links within social media which make it look like there is a buzz in the social community about your site which adds to the natural look of what we do as we ramp up in the volume of links on higher programs.

8 ) Blog Commenting: This is where our professional staff seeks out popular high ranking blogs to comment to pre-existing posts and leave a link to your site as reference to their comment. This is a painstaking process to find blogs that allow this type of posting and writing a relevant and useful enough comment to pass through the moderators and actually get posted.

9) EDU & GOV Links: These are done in limited amounts but give great authority to your site. The prestige of .edu or .gov link to your site gives huge credibility to the engines but should not be overdone. Example was J.C. Penney who got blacklisted for overusing this technique last year.

10) Creating Web 2.0 Properties: There are thousands of web 2.0 authority sites out on the web that allow for users to create pages of content relating to their field of expertise. This gives the Web 2.0 property good content on a variety of subject matter and it gives the users a platform to share their expertise. The links from many of these Web 2.0 pages carry higher value in the search engine algorithms.

11) RSS Feed Distribution: We take all the RSS Feeds from all of the Web 2.0 sites that have your content and submit them out to the RSS aggregators to syndicate your content which syndicates the links within that content too. This is a way to naturally get a massive amount of links very quickly. It does produce many low value links on many sites that don’t matter too much, but this assists us in making the overall program look even more natural. One of the mistakes we see on other programs is over-optimization which is only high quality links which would never be a natural occurrence of linking.

12) Forum Posting: Similar to blog posting, but using online forums. Our Professional staff members will set up multiple user profiles with anchor text links in the signature files pointing back to your pages. These user profiles can then be used for posting to the forums. Each post will produce an anchor text link back to your site.

13) Blog Roll Linking: Most blogs have a thing called a blogroll. The blogroll acts as a favorite site list that gives an anchor text link to the sites in the blogroll. We have developed an automated script that goes out to find WordPress blogs with this feature available and automatically rotates new links into their blog rolls. The links stay long enough for them to be indexed and counted by the search engines and then they are replaced with the next link in our rotation and the first link gets rotated to a new blogroll and waits for the search engines to find it there. This is both an automated and continuous process.

14) Creating Forum Profiles:  We have automated tools to create user profiles in forums with customized signature files that include your anchor text keyword links. Although the profiles may never get used there is internal linking within the forums websites that allow the search engines to find and index all the new member profile pages and count the links on these pages. This has been a very productive way to gain quality links for higher competition keyword phrases.

15) Link Boosting: This is the process of pointing links to the pages that are linking to you to raise their value. This passes that increased value on to your site. Automated forum profiles are what we typically use for this process because it is both automated and completely random in its nature. Therefore leaving no traceable footprint in its wake.

Contact us for more details